The Challenge:
The goal was to redesign the website from HireMyVA 1.0 to HireMyVA 2.0, enhancing the platform to guide entrepreneurs on how to hire and thrive with a Virtual Assistant without breaking the bank. The updated site needed to efficiently funnel users to two key services:
1. A course and community where entrepreneurs can learn to find, hire, and manage a VA themselves, and
2. A White Glove Service where HireMyVA finds a VA tailored to their business needs and provides ongoing guidance.
The Solution:
- Developed a simple brochure-style landing page that presents all essential information above the fold, including an introductory video, a button for the White Glove Service, and a button for the Course and Community.
- Enhanced user engagement by incorporating animations on several pages, such as the Course and Community page.
- Created a dedicated podcast page to complement the learning resources provided by HireMyVA.
- House podcasts, summaries, and transcriptions.
- Incorporate a nice search bar.
