Our websites are SO important to our businesses and organizations. In many ways, it’s the most important marketing asset we own. It’s the one place online that you have total control over, and when used properly it can become a consistent lead generator for your business. At some point, you’re going to start wondering if […]
How to Tell If It’s Time for a Website Redesign Read More »
SEO 101 for Busy Business Owners can take a lot of time or very little time, depending on the results you want and how deeply involved you choose to be. This article walks through the foundational SEO concepts busy business owners need to understand, no matter how hands-on they plan to be. The fastest and
SEO 101 for Busy Business Owners Read More »
Competitive set analysis starts with a simple truth: your competitors are not the enemy, they are data showing you what is working, what is expected, and where the bar is right now. They’re showing you what’s working, what’s expected, and where the bar is right now. Why are your competitors winning online? The simple answer
Competitive Set Analysis: Why Your Competitors Are Winning Online Read More »
Not too long ago, we redesigned and enhanced the website for Sow and Reap Physical Therapy. If you haven’t seen their case study yet, here it is: https://prowebsitecreators.com/pwc-portfolio/sow-and-reap-physical-therapy/ I don’t want to sugarcoat things, so here’s the truth: Their old site was pretty bad. Hard to navigate, broken forms, no tracking, outdated design, and little
Before & After: A Real Website Makeover That Produced Real Results Read More »
As an entrepreneur, business owner, or anyone with leadership responsibilities, time is one of your most valuable assets to manage—if not the most important one. As I’ve gotten older, I’ve noticed time has become even more valuable. The experiences I choose need to be amazing, and what I focus on in life needs to have
How to Use Your Website to Save Hours Each Week Read More »
When it comes to your online presence, website mistakes that hurt business are more common than you think. A great website can be your best salesperson, but a poorly managed one can quietly drive customers away without you even realizing it. In our previous post, Top 6 Ways Your Website Can Help Your Business, we
Top 5 Ways Your Website Can Hurt Your Business or Organization Read More »
In our monthly book club, we reviewed Alex Hormozi’s book “$100M Offers – How To Make Offers So Good People Feel Stupid Saying No”. The most powerful insight is shown in the diagram below, where to increase value, we Increase the Dream Outcome Increase the Perceived Likelihood of Achievement Decrease the Time Delay to achieving
Maximizing Value based on $100M Offers by Alex Hormozi Read More »
Since September 22, 2022, we’ve been conducting our Monthly Book Club sessions! We discussed the book “Brain Rules” by John Medina during our first session, and this month, on October 27, 2022, we delved into Alex Hormozi’s book “$100M OFFERS: How to Make Offers So Good People Felt Stupid Saying No.” Our Monthly Book Club
FREE Monthly Book Club – Leaders are Readers Read More »
We recently analyzed a very important post with a bunch of data on what sources of traffic give the highest conversion rates. We talked about this as a team for about an hour, and we came up with our general conclusions based on the data, what we should all do. (The data is here: https://firstpagesage.com/seo-blog/conversion-rate-by-traffic-source)
Unlocking Higher Conversion Rates Read More »
DANGER! Email Gift Card Scams! Someone very close to us (Dave knows this person VERY well but doesn’t want to give out the name) received an email from the CEO of their company asking them to purchase gift cards from a particular store. This person went into immediate action, bought the gift cards, then emailed
DANGER! Email Gift Card Scams! (December 2021 Newsletter) Read More »
